PRIVACY: (LYPW) respects the privacy of our on-line visitors and recognizes the importance of providing a secure environment for you. We have adopted an On-Line Privacy Policy that guides how we collect, store, and use the information you provide us.

This Privacy Policy details how LYPW safeguards the privacy of its on-line visitors and does not apply to information that may be collected by LYPW off-line. Please note that when you link to other sites from a LYPW website, this Privacy Policy does not apply to, and cannot control the activities on, those other sites. Also, this Privacy Policy may change from time to time, so please check back periodically to ensure that you are aware of any changes.

This Privacy Policy will tell you:
What personal identifying information we may collect. How your personal information may be used. Who is collecting your information. What choices you have regarding the collection, use, and distribution of your personal information. Whether we collect information from children. What cookies are and how we use them. What are Internet protocol addresses. What to do if you want to correct or review your personal information. How secure your personal information is. What to do if you have a question or complaint.

If you have any questions, complaints, or comments regarding our privacy policy statement or policies, please contact our Privacy Policy Administrator at

What personal information is collected?
LYPW only collects personal information on a voluntary basis. If an on-line visitor submits information to LYPW, it will usually take the form of either: (1) the purchase of goods or services though our on-line stores, (2) product registration or registration for on-line community, (3) message boards, (4) contest registrations, (5) a consumer complaint, and/or (6) surveys.

Personal information collected may include your name, home address, phone number, e-mail address, age, gender and/or birth date. We do not require this information to use our products or gain access to our sites, however, you will not be able to utilize certain features that require registration or receive materials such as newsletters unless such information is provided.

Visitors purchasing products or services through our on-line stores will be required to provide additional information such as a valid credit card and expiration date.

How do we use your personal information?
The personal information you provide LYPW will allow us to fulfill your product or service order; alert you of new products or services, features, or enhancements; handle/route your customer service questions or issues; and/or notify you of contests, promotions, or special events and offers. LYPW may enhance or merge the personal information collected at a LYPW site with data from third parties. LYPW may also provide your personal information to other companies or organizations that offer products or services that may be of interest to you. In such cases, we will notify you that the information will be shared and provide you with an opportunity to opt-out.

Lastly, we may use your personal information for internal marketing, profiling, or demographic purposes, so we can adapt our products and services to better suit your needs. We do this to better understand and serve our customers.
We reserve the right to disclose your personal information as required by law or in special cases when we have reason to believe that disclosing such information is necessary to identify, contact, or bring legal action against you if you are violating the Terms of Service or Use Agreements for the LYPW sites or products, or may be causing injury to or interference (intentionally or unintentionally) with LYPW's rights or property, other users of LYPW'S site or product, or anyone else who could be harmed by your activities.

Who is collecting your information?
When you are asked for information while on a LYPW site, you are sharing that information with LYPW and its various divisions and subsidiaries, unless specifically stated otherwise. As a result of this sharing, you may receive communications from any of LYPW's divisions or subsidiaries. In addition, some services are provided in conjunction with partner companies. If your personal information is being collected by another company other than LYPW, you will be notified at the time the information is collected. If you do not want your information shared, you can choose not to allow the transfer of information by not using that particular service or by not providing any information at that time.
Please be aware that advertisers or websites with links to our sites may collect personal information about you. And remember, this Privacy Policy does not apply to, and cannot control the activities of, those other advertisers or websites.

With whom may your personal information be shared?
LYPW may need to disclose your personal information to third party vendors to fulfill product orders or prizes, to process mailings, or to process and/or store data. We will attempt to ensure that these entities do not use your personal information for any other purpose, and that they have agreed to maintain the confidentiality, security, and integrity of the personal information they obtain from us. In special circumstances, we may also disclose such information if there is a violation of our Terms of Service or Use Agreements or if we have a good faith belief that the law requires it.
As with any business, your personal information is also an asset of LYPW and will become part of our normal business records. As such, we may also disclose your personal information to a third party if we decide to sell a line of business to that third party, so you can continue to receive service and information in connection with that line of business with as little disruption as possible.

Please be aware that we cannot control the activities of third parties to whom we provide data, and as such we cannot guarantee that they will adhere to the same privacy and security procedures as LYPW.

LYPW sites may also have message boards and/or chat areas, where users can exchange ideas and communicate with one another. When posting to a message board or chat area, please be aware that the information is being made publicly available on-line and the user does so at his or her own risk.

What choices do I have regarding the collection, use, and distribution of my personal information? LYPW allows you to control the way that we use personal identifying information that we might obtain. At the time you provide personal information, LYPW may give you the option of declining any future offers or information about new products, promotions, or services. In addition, many of the "mailings" LYPW may send you, such as newsletters, have procedures within them to cancel the receipt of any future mailings.

If at any time you wish to opt out of: (1) providing us your personal information, (2) having your personal information shared with third parties, and/or (3) receiving information from LYPW (via e-mail or postal mail) about new products, services, or promotions you can do so. You may contact us at Live Your Perfect Weight,  Attn: OPT OUT, 7702 East Doubletree Ranch Rd., Suite 300, Scottsdale, AZ  85258.   Fax: 866-409-7330. Please indicate what publications or services you no longer wish to receive so that we may better address your needs.

What about Children?
Children Under 13
Once a child states that her age is under 13, we do not collect or store any personally identifiable information such as name, address, or email address.

Note to Parents
We recognize a special obligation to protect personal information obtained from young children.
We urge parents to instruct their children to never give out their real names, addresses, or phone numbers, without permission, when on-line. No information should be submitted to LYPW by children 12 and under. Teenagers under the age of 17 and over the age of 12 should encourage their parents to review this policy and to contact us if they would like to evoke our opt-out policy or to raise any concerns.

What are cookies and how do you use them?
Cookies are a feature of your Web browser that allows Web sites to transfer bits of information to your computer for record-keeping purposes. A cookie stored on your computer can be used to "remember" things like your password, or that you have already registered. This allows us to speed up your future activities, saving the time you would normally spend entering information such as your password or registration. In addition, LYPW may use cookies to retrieve user information for promotional, marketing, or security purposes.

What are internet protocol addresses?
An internet protocol ("IP") address is the unique number assigned to your server or Internet Service Provider ("ISP"). LYPW may track such IP addresses for system administration, to report aggregate information, site tracking, or to prevent our servers from being abused.

What do I do if I want to correct or review my personal information?
If for any reason you are concerned with the way we are using your personal information, or would like to correct or request that we cease from using such personal information, please contact Live Your Perfect Weight,  7702 East Doubletree Ranch Rd., Suite 300, Scottsdale, AZ  85258.   Fax: 866-409-7330.

How secure is my personal information? has taken steps to assure that all information collected will remain secure and in its original form, i.e. free from any alteration. As such, access to all personal information is strictly controlled. When credit card information is transmitted, for example, we use industry standard, SSL (secure lock layer) encryption. In addition, we will take reasonable steps to assure that third parties to whom we transfer any data will provide sufficient protection of personal information.

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By using this Website, you signify your assent to the Policies contained herein. If you do not agree with these policies, please do not use this site.


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